Description

There are no shortcuts on the road to medical device software development. But there are ways to work quicker and smarter.

Since 1982, the team at Full Spectrum Software’s been doing just that. Keeping a step ahead of the ever-evolving complex regulatory and compliance landscape — resulting in the advancement of thousands of medical-technology breakthroughs.

Working with Open Skye, I helped define the brand’s positioning and overall go-to-market narrative. It’s just now coming to life in a new site design refresh, social thought-leadership initiatives and lead-gen email marketing campaigns.

Role

Brand Strategist & Copywriter

For

Full Spectrum Software

Date

June 2021